Engaging Business Students in the Statistics Classroom

Abstract

A pedagogical approach is presented that emphasizes the importance of competence in statistics for a successful business career. Statistical methods are introduced in a framework that stresses problem formulation, application of appropriate statistical techniques, and interpretation of results in the business context. Classroom activities and assignments are designed to motivate students using relevant business problems and data. Statistical methods are connected to concepts from other courses in the business curriculum. Several examples of these applications will be presented during this webinar along with icebreakers for motivating statistical concepts. Finally, future challenges in statistics education in the business curriculum will be discussed.